incentaHEALTH Bolsters Commitment to Combating Obesity With New Kiosks for Monitoring Employee Health
DENVER, CO–(Marketwire – February 8, 2011) – incentaHEALTH, a company dedicated to battling the bulge in both employees’ waistlines and employers’ health care costs, today announced that its patented HEALTHspot kiosks, have been upgraded with the latest technology currently available.
HEALTHspot is the only kiosk that combines a camera with biometric measurements and is the centerpiece of incentaHEALTH’s unique system that pays people to lose weight and stay healthy. The kiosks also offer blood pressure and body mass index (BMI) sensors along with other advancements to provide a fast, efficient and secure way for employees to monitor their health at the workplace. With 24-hour, low-cost operation, remote maintenance and enhanced privacy, the HEALTHspot kiosks provide complete and accurate records for both employers and employees.
Why is it so important for organizations to step up their employee wellness programs? It costs employers an average $13,000 annually to provide premium health care benefits for each employee and their family members, and these costs are going up at a 10 percent annual rate. In an attempt to stem the tide, Denver-based incentaHEALTH has focused on one of the biggest drivers of health care costs: obesity. Overweight and obese employees incur over $1,500 in additional costs for the employer each year.
incentaHEALTH invented the kiosks as part of a more comprehensive program to make workforce wellness participation and monitoring more convenient and effective. Todd McGuire, chief technology officer, explained, “Our mission is to incorporate technology along with lifestyle coaching to deliver a highly effective workplace wellness program. Our kiosks allow participants to have a private, digital photo taken at each screening. This means individuals can see their visual transformation over time, a key motivator that keeps them engaged in the program. And with our latest generation of the HEALTHspot kiosk, we have improved the quality of the image used in the Visual Progress Report by over 50 percent to allow each participant to see even more detail about their change in appearance as they improve their health.”
The incentaHEALTH program allows employers to offer a variety of communication tools to reach all employees and motivate them to participate, including daily coaching through emails and text messages from nutritionists, dieticians and fitness experts.
Runaway health care costs and obesity are among the most pressing concerns facing business. McGuire commented, “Employers now demand better programs that result in real behavioral changes to tackle the issues surrounding an overweight and unhealthy workforce that ultimately have a negative impact on their employees’ lives and on their companies’ financial health.”
“Our technology authenticates health outcomes instead of relying on people to self-report. Since we are paying cash incentives, you don’t want somebody to send a friend down to weigh in for them,” he added.
McGuire reports that, until now, some employers have offered $50 to employees just to sign up for a wellness program, regardless of whether the employees actually used the program and improved their health. He says the incentaHEALTH approach is different because it is based on providing cash incentives for measured results, not just for signing up for a fitness class or some other wellness activity.
“For example,” McGuire says, “if an employee signs up for our program and achieves a 15 percent weight loss, they will get paid on a brightly colored check when they weigh in at the HEALTHspot kiosk every 90 days. The cash incentive reinforces the new, healthier behavior change.” The program pays incentives ranging from $15 to $150 per quarter to all employees who are successful.
So far, the incentaHEALTH approach to corporate wellness is working at U.S. firms like Jackson National Life Insurance Co., Virginia Tech, Kaiser Permanente, Long Beach Memorial Medical Center, and others.
“It is exciting to see our employees’ enthusiasm for participating in the incentaHEALTH employee wellness program, for their own health and that of their families,” said Dr. Mark Roberts, chief academic officer at Long Beach Memorial and Miller Children’s Hospital. “The program brings lasting weight loss through the development of a new set of powerful eating and exercising habits.”
“I encourage others to take advantage of the incentaHEALTH wellness program,” said Sally Flores, 27, who lost nearly 30 pounds. “It changed my life.”
incentaHEALTH is an innovative health care technology company based in Denver, Colorado. incentaHEALTH’s fully outsourced, employee weight management program is designed to help organizations reduce their health care costs by offering incentives to employees for improving their health. This is achieved by helping employees manage their weight through the use of interactive email coaching, workplace weigh-ins on private kiosks, and cash rewards for maintaining long term health improvements. For more information, visit http://www.incentaHEALTH.com.
Lages & Associates